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Property Related Laws Maharashtra Ministry of Housing and Urban Affairs Real Estate (Regulation and Development) Act, 2016

The Maharashtra Real Estate Regulatory Authority has issued an Order regarding display of QR Code in Promotions and Advertisements material relating to Real Estate Projects Registered with MahaRERA

29-May-2023 | Order No: 46 / 2023

The Maharashtra Real Estate Regulatory Authority has issued an Order regarding display of QR Code in Promotions and Advertisements material relating to Real Estate Projects Registered with MahaRERA effective from 1st August, 2023.

By virtue of the Order, MahaRERA has introduced QR Code for each MahaRERA Project to assist Homebuyer to get Project related information easily.
Following directions are issued:

1.The promoter shall prominently display Quick Response ("QR") code on each and every Project promotion and advertisement published after 1st August, 2023,
2.The QR code must be published in a manner that is legible, readable, and detectable with software application.
3.The QR code must be published besides the MahaRERA Registration Number and the Website Address.
4.The mandate as mentioned in Clause (a) above shall apply to the following mediums of promotion/advertisement and in any other medium as may be directed by the Authority.
i. Advertisements on Newspaper and Magazines and Journals etc.
ii. Printed Flyers, Brochures, Catalogues, Leaflets and Prospectus.
iii. Standees on Project Sites and Sales Office.
iv. Websites and webpages of Projects.
v. Social Media Advertisements and any other advertisements where QR codes can be published.

Prior to this, it was stated that it is mandatory for promoters to register their Real Estate Project with the Real Estate Regulatory Authority before inter alia advertising or marketing in any manner any plot, apartment or building in any Real Estate Project along with the requirement to mention prominently the registration number obtained from the Authority as well as the Website Address of the Authority.

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